YOURGB were brought on board by Lululemon UK, to work on the detailed set design, theming and delivery of their ground breaking ‘Practice of Possibility Workshop’ during the Edinburgh Festival Fringe.
This unique and tranquil workshop with Lululemon explored learning what it means to develop a possibility mindset, and taught participants how to overcome any roadblocks that may stop people from creating their ideal future. The focus was about letting go of the constructs that can hold people back, allowing them to fully step into their potential.
The event was held in the Palais du Variété within the world famous Speigeltent in George Square Gardens, with more than 150 guests in attendance.
YOURGB were responsible for creating a ‘safe haven’ and a retreat, away from the noise of the Fringe. The set consisted of creating a sensory and relaxing experience, transforming a performance space with draping, luxurious custom made beanbags, cushions, living plants, lighting, incense, carpeting, video presentation and music.
The YOURGB team handled all aspects of the creative: from the concept design, to sourcing and ordering the required kit, to coordinating deliveries to the venue, dressing and styling the spaces, welcoming and hosting guests, and fully de-rigging the venue post event.
YOURGB Services Provided
Brand research
Target demographic research
Event design and planning
Creative concept design
Mood boarding
Event styling, theming and dressing
Event and Production managers
Production running orders
Stage and set design
General branding, programmes and posters
Audio visual, build and de-rig management
Risk Assessment and Method Statements
Contingency and emergency planning
Event documentation
Post event evaluation
Success measurement
Brand research
Target demographic research
Event design and planning
Creative concept design
Mood boarding
Event styling, theming and dressing
Event and Production managers
Production running orders
Stage and set design
General branding, programmes and posters
Audio visual, build and de-rig management
Risk Assessment and Method Statements
Contingency and emergency planning
Event documentation
Post event evaluation
Success measurement