On Sunday 23rd November, the festive World of The Snowman™ brought Christmas to life at Battersea Power Station, marking 40 years since Aled Jones first sang Walking in the Air and delighting hundreds of visitors with a magical seasonal moment.
Inspired by Raymond Briggs’ timeless picture book, we produced and coordinated a full-scale activation for our client Puffin, in partnership with Global. The event delivered live music, family engagement, and high-profile brand visibility at one of London’s most iconic landmarks.
In addition to production, we provided PR and media services, securing coverage across UK national press with a confirmed print reach of 1,886,049.
With our clients message that Christmas truly starts with The Snowman, highlights included:
“YOURGB really helped bring the vision of our Snowman Festive Pop Up to snowy and sparkly life in Battersea Power Station – and were great on the day ensuring everything ran to plan”
Carbon Management
Carbon Neutral Event Certification
Key messaging planning
Event design and planning
Post event evaluation
Success measurement
Creative concept design
Event styling
Event managers
Production managers
Press managers
Stage and set design
Audio visual
Build and de-rig management
Risk Assessment and Method Statements
Security
Event documentation
Carbon Management
Carbon Neutral Event Certification
Key messaging planning
Event design and planning
Post event evaluation
Success measurement
Creative concept design
Event styling
Event managers
Production managers
Press managers
Stage and set design
Audio visual
Build and de-rig management
Risk Assessment and Method Statements
Security
Event documentation
Sign up to our quarterly newsletter to find out more about our latest events and exciting projects!
