{"id":980,"date":"2023-07-23T21:42:28","date_gmt":"2023-07-23T21:42:28","guid":{"rendered":"https:\/\/yourgb.co.uk\/index.php\/what-weve-done\/the-famous-grouse-3\/"},"modified":"2024-07-17T09:58:58","modified_gmt":"2024-07-17T09:58:58","slug":"the-famous-grouse-content-creation-talent-management","status":"publish","type":"page","link":"https:\/\/yourgb.co.uk\/portfolio\/the-famous-grouse-content-creation-talent-management\/","title":{"rendered":"THE FAMOUS GROUSE | CONTENT CREATION & TALENT MANAGEMENT"},"content":{"rendered":"\t\t
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THE FAMOUS GROUSE | CONTENT CREATION & TALENT MANAGEMENT <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Edinburgh <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Great campaigns create great content, and <\/span>YOUR<\/strong>GB<\/a> were responsible for the creative and on site direction and shooting of numerous pieces of content required for media, PR and social media for <\/span>The Famous Grouse<\/a> British & Irish Lions Tour.<\/span><\/p>

Whilst working with The Famous Grouse<\/a> on their sponsorship of The British & Irish Lions Tour<\/a> activations, YOUR<\/strong>GB<\/a> managed talent contract fulfilment and talent management, from multi camera studio broadcasts, down to the posting of a single tweet, we handled talent liaison and logistics from end to end.<\/span><\/p>\n

Between events and across the three separate sites, The Three Sisters,<\/a> Murrayfield Hotel<\/a> and Murrayfield Stadium<\/a>, YOUR<\/strong>GB staged multiple content opportunities from TFG\u2019s very own version of \u2018Guess Who Game\u2019 and \u2018Dancing with Gilbert\u2019, to a private whisky tutorial and tasting with one of the brands experts. This was to engage our wonderful brand ambassadors, and educate them in the liquid.<\/span><\/p>\n

Our Lion\u2019s Brand Ambassadors were Gavin Hastings (Capt. 1993 tour), Shane Williams, Matt Dawson and Jamie Heaslip, who were also joined by Jim Hamilton (former Scotland player and now presenter) as host.<\/span><\/p>\n

Pre, during and post live event days, and after months of planning, YOUR<\/strong>GB coached and guided the talent through the pre agreed content requests from our client and their requirements and delivered content creatively \u2013 in a fun, engaging and on-brand package \u2013 and all on time for the press.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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YOUR<\/b>gb Services Provided <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tConcept design, demographic research and event creation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tVenue analysis and communication management <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tManagement of brand logistics and requirements <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tLead contact for all external suppliers<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tBrand positioning, theming, production and management <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tEvent schedule and production running order<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tBrand activation bar, tastings and staff management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tGeneral event execution and entertainment management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tFull health and safety management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tEvent set-up and de-rig<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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